Shopify Growth Strategy
More sales. Less guesswork.
15 years, 500+ stores, and enough experiments to know what works. Let's grow your Shopify business.
Why trust me
How it works
Simple process. Real results.
We talk
A free 30-minute call. No pitch, no pressure — just a straight conversation about your store and what's holding it back.
I dig in
I audit the areas that matter most, identify the highest-impact opportunities, and put together a clear plan of attack.
We grow
I get to work. You get regular updates in plain English, measurable results, and none of the agency fluff.
What I do
How I grow your store
No fluff. No vague "strategy". Just real, practical work that moves the needle for your business.
Conversion optimisation
The fastest way to grow revenue without spending more on ads. I audit where customers drop off, test improvements to UX, mobile, and checkout, and turn more of your existing traffic into sales.
App research & setup
There are 10,000+ Shopify apps. Most aren't worth your time. I find the ones that will actually move the needle — saving time, growing revenue, or improving customer experience — and set them up properly.
Theme customisation
I customise existing themes and build new sections so your store looks and works exactly how you need it. No rebuilding from scratch, no bloat — just clean, practical work that's easy to manage.
Bulk updates & operations
Updating products, prices, or content one at a time is a grind. I use the right tools to do in minutes what would otherwise take hours — keeping things organised without the manual drag.
Klaviyo email & flows
Your email list is your most underused asset. I set up Klaviyo campaigns, automations, and flows that convert — welcome sequences, abandoned carts, post-purchase. Revenue that runs while you sleep.
Customer support systems
Slow or clunky support kills repeat business. I set up and integrate customer support tools with Shopify so your team responds faster, resolves more, and turns complaints into customers who come back.
AI-powered tooling
Better results. Not shortcuts.
I use AI tools to analyse your store data faster, surface conversion opportunities that manual audits miss, and pressure-test more ideas in less time. The expertise behind the recommendations is still 15 years of real-world experience — AI just makes it sharper and faster.
Think of it as upgrading the tools, not replacing the tradesperson. You get better insights, quicker turnaround, and results that actually stick.
- Faster, deeper store audits
- Smarter CRO analysis
- AI-assisted email strategy
- More ideas tested, less time wasted
Who's behind the curtain
15 years (and counting) working with Shopify.
15+ years, 500+ stores, hundreds of experiments. I know Shopify back-to-front, and everything I recommend, I actually use myself. I'd love to help you move the needle for your business.
Ex-Shopify/IBM/Deloitte/Accenture, and 5+ of my own businesses.
Started working with Shopify
Founded Shopify Ninjas / Blackbelt Commerce. Grew it to the world's #1-rated Shopify Expert agency at the time. Sold in 2017.
Merchant Success Manager at Shopify, working with 50+ high-volume Plus merchants.
Running Grow Like an Elepnant - solo Shopify growth consultancy.
Some of the brands I've worked with
- LA Lakers
- Deakin University
- Nude By Nature
- MAAP
- Status Anxiety
- Shhh Silk
- Memobottle
- Erstwilder
- Minaal
- Bamba Swim
Results
Tristan has exceeded all expectations in applying a wealth of knowledge in Shopify to help our business get to the next level. We have never met someone more passionate, organised and hard working.
Tristan clearly has a great eye for website conversion optimisation and delivered some invaluable advice in a concise and easily-consumed report.
Tristan possesses a wealth of knowledge and real world experience across all areas of commerce. He understands how to grow and succeed at a much deeper level.
Tristan's expertise runs deep when it comes to Shopify, eCommerce, and conversion. I really loved all the direct actionable advice. Expect notable changes to your bottom line.
If you have an e-commerce store and get the chance to work with Tristan, you have to take it. He's super knowledgeable about e-commerce and converting customers into buyers.
The benefits of these initiatives were almost immediate. Tristan is extremely professional, efficient and an expert in his field. He held my hand every step of the way.
Tristan's Shopify expertise was invaluable in helping identify areas needing improvement. He guided me on what matters most to increase conversions and traffic.
Tristan was incredibly thorough in his preparation and research into our business. We have streamlined our project management, resulting in better customer service and less admin.
Questions
Fair questions. Straight answers.
Is this for small stores or large ones?
I work best with stores doing meaningful revenue — but I've helped stores at all stages. If you're serious about growth, we can almost certainly work together.
What does it cost?
Depends on what you need. We start with a free chat to scope it out. I work on fixed projects or rolling monthly retainers — no hourly rates, no surprise invoices.
How long before I see results?
Some wins show up within days — quick UX fixes, email flows going live. Strategy and development work takes longer. I'll always be upfront about realistic timelines.
Do I have to sign a long contract?
No. I work project-by-project or on rolling monthly retainers. Nothing you can't exit if it's not working.
Can you work alongside my existing team or agency?
Yes. I work well with in-house teams, developers, and other suppliers.
Work with me
Ready to grow?
No hard sell. No long contracts. Just a straight conversation about your store and what's possible.